ABC / ABOUT
People who
connect the dots.
ABC Mediamix is an integrated advertising and media agency at Rajendra Place, New Delhi. We plan, write, design and place campaigns across Delhi NCR — newspaper, outdoor, radio, digital, brochures and PR — around one idea.
We don't organise ourselves around channels. We organise ourselves around the idea — and bring whoever it needs into the room.
No brand needs five agencies to say one thing well. ABC brings strategy, creative, media and communications under a single roof, so the idea never loses its shape moving between them.
THE ARCHIVE
What we make, and for whom.
182 pieces of real work are on this site, shown as they ran — across brochures, newspaper, outdoor (ooh), standee, creative, pr, digital and radio. Most of it was made for brands in Delhi, Noida, Greater Noida, Ghaziabad and Gurugram.
Real estate
Oasis, SVG Realty, Vrinda Group, AVJ Group, Radicon, Tashee, Artha Wegmans, Buniyad
Education
KCC Institutes, Mayoor School, Delhi World Public School, The Beacon School, Ryan International School
Retail & lifestyle
P.P. Jewellers, Sona Jewellers, Woodbuzz, 3M Car Care
Healthcare
Medanta, Contoura Vision, Vasan Eye Care
Hospitality & events
The Claremont Hotel, Oodles Boutique Hotel, Worlds of Wonder
Business & logistics
GATI, Spire Edge, WTT
HOW WE WORK
We start with the question.
Not the deliverable. The brief is a beginning, not an order form.
We think in one thread, not many teams.
A single idea moves through every discipline without being handed off and diluted.
We measure what travels.
Recognition, not just reach. Response, not just impressions.
THE DISCIPLINES BEHIND THE IDEA
One roof. Every skill an idea needs.
Strategy
Brand Strategy · Audience Insight · Media Planning
Brand StrategyAudience InsightMedia PlanningCreative
Art Direction · Film & Content · Design Systems
Art DirectionFilm & ContentDesign SystemsMedia
Print · Television · Radio · Outdoor · Digital
PrintTelevisionRadioOutdoorDigitalPR & Comms
Media Relations · Corporate Comms · Reputation
Media RelationsCorporate CommsReputationExperiences
Events · Activations · Brand Spaces
EventsActivationsBrand SpacesData
Analytics · Attribution · Optimisation
AnalyticsAttributionOptimisation
HOW WE WRITE ABC EDIT
Only what we can show.
- Written by the people who do the work. Every article in ABC EDIT is written by the ABC Mediamix team — the planners, writers and designers behind the campaigns.
- Examples from our own archive. When we name a client or a campaign, the work is on our work page, as it ran.
- No numbers we can't source. We don't publish statistics we can't point to, and we explain how rates work rather than quoting prices that change by edition and date.
- Dated, and kept current. Every article shows when it was published, and when it was last updated if anything material has changed.
Bring us the idea. We'll bring the rest.