is a fully integrated media agency

Advertising Services

  • Print Media
  • Electronic Media
  • Digital Marketing
  • OOH
  • Ambient Media

PR Services

  • Analyst Relations
  • Corporate Communications
  • Content
  • Executive Profiling
  • Issues & Crisis Management

Strategic Marketing Services

  • Core Brand Identity
  • Audience Intelligence
  • Campaign Management
  • Creative
  • Market Research

About Us

ABC Mediamix is a fully integrated media agency that helps you reach the right audience, with the right message. We work to deliver best results through innovative campaigns with impact and assure the best RoI. We understand both you and your target market. No matter the challenge, our strategic experts have the tools and experience to overcome. Your needs and our activities are always in sync.

Capabilities

  • Advertising Services
    • Print Media, Electronic Media, Digital Marketing, OOH, Ambient Media
  • PR Services
    • Analyst Relations, Corporate Communications, Content, Executive Profiling, Issues & Crisis Management, Influencer Relations, Media Relations, Press Releases, Speaking Engagements
  • Strategic Marketing Services
    • Core Brand Identity, Audience Intelligence, Campaign Management, Creative, Market Research, Corporate Strategy, Content and Social Strategy, Growth Stage Startups

Advertising Services

In today's rapidly changing world, choosing the perfect combination of advertising services for your product or service is becoming increasingly challenging. Let us help you put together an advertising campaign that will cut through the clutter and target your audience carefully and thoughtfully.

Channels of advertising services include television, radio, print, outdoor as well as online, digital and social media and other alternative forms. Like tools in a toolbox, each advertising channel can be effective if used wisely. At ABC we are a full service agency that helps you plan your advertising, choose the right advertising tools, buy the media and produce the assets.

Print Media

Print Media is Tangible, more engaging(while reading a printed text as) and it helps in creating brand image and promote goods and services to the people at large and is more cost effective than Television. Print Media still remains the most common means of creating public awareness and it will continue to be so even in the time to come.

Print Media is the preferred choice for marketers for its long lasting impression and most economical medium, if executed wisely.

ABC integrates marketing strategy with innovations to make print media indispensable. We associate with the best of the best newspapers and magazines pan India and understand what region to focus on, according to your target audience.

Electronic Media

Team ABC know the importance of electronic media which allows information and ideas to travel almost instantly from its source to the public. When the viewers are hooked up to their favorite dailies, the bigger and the successful brands pitch in their products as that's the right time to take the leverage of viewers' attention. ABC media does the same for every brand that comes in our touch. We create super crisp and innovate electronic advertisements. We are in touch with all the leading news channels and entertainment providers who allow us the prime slots for the best promotion. The radio jingles equally do have the say in the market to give the brand its required boost. Whether you are a service provider or a product our radio spots have a knack to promote you as a household brand.

We cover Television Commercials, Radio Commercials, Audio Visual Presentations, PowerPoint Presentations, Corporate Films, 3D Animation & Visual Effects

Digital Media

ABC Mediamix helps brands and exciting startups rapidly scale their customer acquisition. our ways are methodical and data-driven, so you can be sure every stage of your customer's user experience is analyzed and optimized, whether it's your advertising copy, landing page experience, app install ROI or cart-to-checkout experience, even your site's loading time. he's got you covered

ABC Mediamix carefully handpicked team to do a full assessment of your business, from top to bottom. We identify your business objectives and implement.

OOH

Out-of-home advertising (OOH) is any visual advertising media found outside of the home. This can include billboards and signs, ads on street furniture like bus shelters or benches, in transit areas like airports or train stations, and place-based ad media like you might see at a stadium or in the cinema. These various formats account for thousands of locations and millions of screens around. Billboards, signs, digital screens, and the rest of the out-of-home family are unskippable. They're also unblockable, short of holding a hand up in front of your eyes. There's no fold to be lost beneath and no shortage of visibility. In other words, they're the ideal vehicle for the big, colourful messages that brands are trying to get out.

Ambient Marketing

Ambient marketing is an unconventional way of marketing that relies on time, energy, volunteers, creativity, and imagination rather than on big marketing budgets. Typically, it relies on the unconventional, often targeting people in unexpected places and ways.

The objective is to tell the story about the product or cause in a unique, engaging and thought-provoking way. If a significant portion of your customers are city dwellers and your brand can sustain the edginess associated with (perceived) vandalism, you might want to consider street art guerrilla marketing. The only materials you need are basic art supplies, which means this can be done on a budget, though you will want to contract an artist who specializes in this form.

Benefit of Branding

  • Generate future business.
  • Increase business value.
  • Its firmly established place in the marketplace.
  • Make Positive Impression of the company.
  • Build trust with potential consumers.
  • Make a polished and professional portrayal.
  • In Branding Advertising strategies directly reflect desired portrayal.

Public Relations

Does your business have a story to share? Great. Do the right people know it?

Our media experts combine creativity with great storytelling to get your voice heard. Our team just does. We get results in the places that matter most to your business.

From launch to crisis and everything in between, we've done it all. So, see what we can do for you.

PR

Over the last decade, the role of public relations has changed drastically. The focus has shifted from purely earned media coverage to brand communications that leverage multi-faceted public relations programs. Today's PR professionals are skilled communications strategists who leverage a variety of tactics to create brand awareness and reach your target audience. Our communications strategy not only embodies the traditional role of a PR professional but embraces the shifting landscape of media relations.

The Approach

Think of us as an extension of your brand's team, ready to tackle your daily, quarterly or yearly priorities and challenges, while also celebrating your triumphs. We're an integrated team always ideating around big picture campaigns, conducting social listening on behalf of the brand, and researching relevant media outlets that will be the perfect fit to tell your unique story.

We understand timing is crucial in every aspect of your business. Therefore, our communications strategy strives to make clients relevant in the moments that matter most. By listening to social communities and keeping an eye on analytical dashboards, our teams are expert news handlers and storytellers.

We're a team of PR professionals obsessed with attention to detail, building client relationships and leveraging our extensive network of journalists to create a comprehensive and agile PR program. We love what we do and can't wait to help tell your story with our PR services.

Analyst Relations

We will ensure industry analysts are regularly briefed on your go-to-market strategy, products, solutions and performance. We'll develop a process and cadence for ongoing communication with analysts. This includes securing briefings and interviews, responding to inquiries and research requests and assisting with the development of research reports and white papers.

Corporate Communications

Across all earned, owned and paid channels, ABC MEDIAMIX covers the full range of corporate communications no matter what industry sector. Ultimately, all communications should be coordinated from one source with one voice and one authority. It also means having the imagination to see the potential for both good and bad outcomes.

Content

With the advent of the 24-hours news cycle, continuously updated websites and shrinking newsrooms, the demand for thoughtful content has never been higher. Contributed content can supplement editorial coverage and provides the opportunity to raise the profile of your brand and the executive bench. Our team of copywriters and media strategists will work with your organization's thought leaders and subject matter experts to accurately capture their voice and place bylined articles with key publications. Whether it's mainstream business outlets, industry trades or vertical specific publications, ABC MEDIAMIX will clearly convey your team's expertise and unique opinions and perspectives.

Executive Profiling

Over the last ten years, the growth in channels has made leaders more visible. This is driving the mandate for transparency at the highest level. Today, everything is more visible. ABC MEDIAMIX is a tailored consultancy with senior counsel designed to help executives elevate and protect their individual brand and profile.

Issues & Crisis Management

Reputation is everything and it is fragile. News, including that of the fake variety, travels faster than ever before, making it nearly impossible to get in front of if you're not already prepared. Our reputation management services include identifying, managing and mitigating reputational risks across a full range of corporate crisis moments.

Influencer Relations

Influencer relations has become a vital strategy for many companies to get their content in front of the right audiences. It generates meaningful engagements and maximizes conversions. We understand that influencer relations is not a one size fits all approach. Every influencer campaign we execute is individually customized and data-driven to help PR experts reach the right targeted audience via relationships and partnerships with influencers. We pinpoint influential customers within your target audience who will serve as a third-party brand advocate.

Media Relations

Our approach to media relations is focused on relevance. It is increasingly difficult to stand out in the shrinking media landscape and attract positive attention from the right reporters and journalists. Having the right message for the right audience through the right media outlets, in the right channel at the right time is crucial.

Press Releases

Whether you're announcing company news or launching your latest thought leadership piece, we write specific and timely press releases, designed to attract media coverage and reach your audience. Through immediate releases or limited releases that cater to specific media sources, our team strategizes the ideal media placements that make the most sense for your business goals.

Speaking Engagements

From a PR and marketing perspective, industry awards, speaking opportunities, and research-based data can help bring your brand into the spotlight. Our PR experts work to secure top speaking opportunities and deliver award-winning campaigns to help our clients achieve the highest industry accolades

Strategic Marketing Services

We help brands identify and define their north star.

Our approach to strategic marketing services involves a holistic view of all aspects of business operations to connect opportunities. We aim to elevate the customer experience at every touch point, online and offline.

Identifying the rift between consumers' actions and their true feelings is how we begin the strategic framework process. From brand identity and business growth strategies, to new product and media strategies, it all begins with the one crucial question: Why?

Why does your brand exist?

Why should people care about your offering ? Why do your employees come to work day-in and day-out? Why should they pay attention to your marketing campaigns? The list goes on and our integrated team of marketing consultants are here to help guide you. We help uncover crucial insights to lay the foundation to successful strategies across your organization.

ABC MEDIAMIX works across a diverse range of industries to help brands map, plan and execute their brand, business, marketing and communications strategies. As the global economy becomes more interconnected, our agency model enables us continuously identify opportunities to disrupt markets and defy conventional thinking. Our cross-disciplined teams work side-by-side to understand and address client objectives from every possible angle.

The world's most recallable brands enjoy market dominance via strategies that systemically align all internal and external factors. Our marketing consultants use predictive analytics to identify opportunities while addressing challenges. From brand and business growth playbooks, to creative strategy and digital architecture and development, our integrated agency model is built to pivot and flex alongside our clients' ever-evolving priorities.

We define and deploy marketing strategies that are specific and measurable.

We evaluate businesses' efforts to determine effectiveness and introduce fresh perspectives that push boundaries while staying true to strategic objectives.

We look for solutions that directly relate to the consumer experience. ABC MEDIAMIX' strategic marketing services identifies opportunities for lead generation campaigns, product and service launches, social growth programs, digital architecture development and more.

Core Branding Identity

We position clients for success. Our strategic planning process is kicked off with a discovery and observation phase that directly informs a comprehensive audit. Resource allocations assessments are then used to benchmark and influence refinements to integrated business-unit strategies. Measurement and reporting are constant to ensure strategic plans and objectives adapt.

Audience Intelligence

Consumer feedback and what they actually mean are often at odds. Although we can't cure cognitive dissonance, our analytics and marketing consultants can help uncover the real meaning behind all the data.

Campaign Management

The internet has indeed made our world smaller. International market entry is a possibility for start-up brands without huge resource and development spends. Situational fluency is what sets the true challenger brands apart from the rest of the market. Our industry experts are trained on the ability to move between multi-cultural spheres and silos of expertise. Taking a holistic approach to global, multinational market strategies, we enable brands to join the dots across cultural, geopolitical, and economic realities.

Creative

The finishing touch to a successful campaign is creative. Our experienced team creates trend-setting, on-message design that elevates brand and campaign awareness, all while increasing audience engagement and ROI.

Market Research

Our market research services ensure your campaigns are set up for success. We equip clients with an in-depth understanding of their target industries, markets, and audiences. We use primary and secondary research techniques that provide data-backed, actionable insights.

Corporate Strategy

We position clients for success. Our strategic planning process is kicked off with a discovery and observation phase that directly informs a comprehensive audit. Resource allocations assessments are then used to benchmark and influence refinements to integrated business-unit strategies. Measurement and reporting are constant to ensure strategic plans and objectives adapt.

Content and Social Strategy

Social media has altered the way we communicate. It's self-expression, it's engagement, and it's real-time. A successful social media strategy does more than just drive brand awareness, engagement, and followers. It's about driving ROI that maps back to your business strategy. Our social media strategy always starts with audience research and market intelligence. This includes brand and competitive audits as well as an in-depth look at the social media landscape. Listening and sentiment analysis is the solution to developing an overarching content strategy that directly influences a brand's social media strategy.

Growth Stage Startups

Whether your business is eyeing a path to IPO or biding time for the ideal acquisition bid, establishing a clear strategy around the brand's value proposition is critical. Our 360° approach to developing effective strategies looks beyond awareness drivers like media relations opportunities and revenue streams such as lead generation programs. We blend expertise in creative ideation, channel performance, resource allocation, public relations, and industry insights to define targets that meet organizational objectives.

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Offices:

Padam Nagar
Delhi-110007


Sector-71
Noida-201307